The digital ad market is evolving with major opportunities in AI integration, retail media networks, and CTV. Key drivers include efficiency, personalisation, and regulatory compliance, while AI and ...

The media tech lead argues AI agents will upend media buying, data strategy and the adtech ecosystem faster than programmatic ...

Digital advertising shifts toward measurable outcomes, privacy-first targeting, AI optimization, and performance-driven ...

Overwolf Ads, a world-leading ad tech gaming platform empowering brands and advertisers to reach over 113 million monthly gamers across hundreds of the world’s biggest video game titles, announced ...

BIGO Ads, the programmatic advertising platform under NasdaqGS:JOYY, has expanded its partnership with Pixalate. The collaboration focuses on ad verification, fraud risk filtering, and traffic quality ...

As ChatGPT prepares to monetise attention through advertising, the industry questions whether conversational AI can truly be ...

To tackle the growing challenges of traffic authenticity in the mobile advertising industry, BIGO Ads, AI-powered programmatic advertising platform under ...

TORONTO , Jan. 27, 2026 (GLOBE NEWSWIRE) -- illumin Holdings Inc. (TSX: ILLM, OTCQB: ILLMF) (“illumin” or the “Company”) ...

Epom, an ad tech company specializing in programmatic infrastructure with an expanding presence in Southeast Europe, has ...

SSPs have mostly either applauded or downplayed the recent crackdown on CTV resellers, but smaller publishers see it as another revenue squeeze. To those who knew him, John “JG” Gentry wasn’t just a ...

Ripping out battle-tested infrastructure and starting from scratch – as some emerging protocols propose – is the slowest path ...

By the end of 2025, ad spends on e-retail platforms reached Rs 17,601 crore, accounting for 24.58% of total digital media spends ...