Which creative approaches drive brand impact on TikTok? To find out, TikTok and IPSOS teamed up to conduct a meta-analysis of 296 brand lift studies across multiple verticals. An infographic (below) ...

NotebookLM helps you turn complex sources into clear outputs, with format, length, and audience controls, so you finish ...

AI-ready data is a conscious choice, and the organizations that lead the era of AI will be those that treat data as a ...

Building AI thoughtfully into workflows and learning from experimentation is now table stakes for communications teams.

Google's responsive search ads (RSAs) enable advertisers to create multiple copy options and then let machine-learning and AI determine the best-performing combinations. How can marketers make the ...

Looking forward, we are nearing the end of the 2D screen. As holographic light field technology matures, we will see a fundamental and inevitable shift towards holography.

NotebookLM turns up to 50 sources into trusted summaries with links, so you get clear answers faster and spend less time ...

The 2026 Microsoft Data Security Index explores one of the most pressing questions facing organizations today: How can we ...

Jeff Carlson writes about mobile technology for CNET. He is also the author of dozens of how-to books covering a wide spectrum ranging from Apple devices and cameras to photo editing software and ...