Swatch is turning watch shopping into a conversation with artificial intelligence, inviting customers to describe their dream design and then see it appear on a real, orderable timepiece. Instead of ...

Art Deco. Bauhaus. Space Age. These are concepts from the last century, yet they’re buzzwords today — especially in the watch world. Why? And what do they even mean? “A lot of these ideas are in the ...

When Google launched its first smartwatch, I was immediately sold. The domed glass and clean minimalist lines felt like a refreshing break from an otherwise predictable market. Three generations later ...

Samsung’s next product launch is just around the corner, and we’re expecting a new range-topping smartwatch to join the fray. Renders of the Galaxy Watch “Ultra” broke cover recently, offering a ...

This September, alongside the new iPhone 16 and 16 Pros (and maybe 16 Ultra?), Apple will presumably announce a 10-generation Apple Watch. Leaked 3D renders suggest the “Apple Watch X” will be even ...

Graduate students in a rare diploma program for watch design are creating timepieces for the future. Photographs and Text by Anders Modig Davin Reporting from Geneva It was a Monday morning in ...

There are only a handful of chronograph watches that can truly be considered iconic. There’s the Omega Speedmaster and Rolex Daytona, of course. Heuer’s Monaco and Carrera are both deserving of the ...

Robert Leedham interviewed several members of Apple’s design team at Apple Park in a conversation focused on the Apple Watch. Now that we’re 10 years into the Watch’s public life, the new Series 10 ...

Apple Watch fans hoping for a dramatic new look in the next couple of years might be in for a long wait, as a leaker suggests the next major redesign won’t arrive until 2028. According to a post on ...

When the next Apple Watch SE arrives, it will have a design change that significantly upsets the style of the lower-priced Watch: a plastic case. Apple Watch SE. Will the next model have a different ...

Samsung made the Galaxy Watch Ultra and Galaxy Watch 7 stand out from other Android smartwatches by blending new health features, like sleep apnea detection, with a rugged design. Lexy was a producer ...