Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

As marketers increasingly turn to window displays to boost mobile engagement, connected glass and social media are pushing mobile bar codes out of the picture for retailers. 2013 was a significant ...

Clothing retailer Express is continuing its mobile bar code push with an initiative that encourages users to join its new loyalty program. Express is placing QR code-enabled posters in both store ...

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. With a quick click on a smartphone, these ...

Facebook’s “Good Ideas Shop” in Seattle’s Ballard neighborhood features displays and QR codes for a variety of small businesses. (GeekWire Photo / Kurt Schlosser) In the heart of Seattle’s Ballard ...

The Apple Store experience in 2020 has been defined by COVID-19 safety measures. But in the background, Apple has been steadily iterating on new ways to educate customers through improved store ...

Quick Response (QR) codes -- the box-shaped symbols that appear on signs, posters, and even business cards -- are a convenient and efficient way of accessing specific web pages with a smartphone or ...