It can be highly beneficial for companies to develop a forecast of the future values of some important metrics, such as demand for its product or variables that describe the economic climate. There ...

Your client, Dave’s BBQ, a local independent restaurant, is interested in determining the effect on sales revenue of certain advertising strategies. Dave has weekly data on advertising dollars spent ...

Regression analysis refers to a method of mathematically sorting out which variables may have an impact. The importance of regression analysis for a small business is that it helps determine which ...

Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. Regression analysis ...