Open your wallet. Take a look at your key chain. Chances are, the first is stuffed, and the second festooned, with tiny pieces of plastic -- loyalty cards -- that various companies have gotten you to ...

Can I freeze-frame time? This summer is going by all too quickly. I had the opportunity to do some camping this past week. There is nothing like camping to give you that escape from everyday life. I ...

Close to £5 billion worth of consumer loyalty points that could be spent on flights, holidays, days out, or even groceries are sitting unclaimed among the assortment of plastic loyalty cards stuffed ...

M&S has confirmed to Marketing Week that it is currently trialling a plastic loyalty card among selected staff and customer research groups as it looks to increase the brand’s personalisation offering ...

Mobile loyalty applications can provide a rich user experience, but their proliferation threatens to make them as unappealing to consumers as the physical cards they seek to replace, causing some ...

Sure, it’s not very flattering to pull out a key chain full of not only keys, but also those cards from all the stores you visit, often and not so often. But there’s a reason grocery stores and other ...