“What does this iPhone symbol mean?” That’s a question we hear a lot at Macworld. Most of the time the iPhone and iOS are wonderfully easy to use, but the iPhone does show a lot of symbols, icons and ...
While status symbols have almost always been characterized in a game of "having what others can't," focused on material goods and consumerism, recent shifts in the collective experience and perception ...
Silvia Bellezza is an Associate Professor of Business in Marketing at Columbia Business School. Her research focuses on status signaling in consumption. Whom do you hold in higher regard: Jimmy Carter ...
In comparison to younger people who are collectively struggling to achieve financial stability and comfort in their daily lives, millennials are doing pretty well — and they want the world to know it.