BEIJING, Nov. 14, 2025 /PRNewswire/ -- Healthy food products grown in the konjac fields of Ankang, China, are gaining traction among international consumers, driven by Konjac Brother, a fast-growing ...
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The MarketWatch News Department was not involved in the creation of this content. BEIJING, Nov. 14, 2025 /PRNewswire/ -- Healthy food products grown in the konjac fields of Ankang, China, are gaining ...