If you’re investing in content marketing, ask yourself, “When was the last time my customer printed out my content and hung it up on their wall or made a T-Shirt with it and gave it out at trade shows ...
"If marketing kept a diary, this would be it." —Ann Handley, foreword to Your Ad Ignored Here: Cartoons From 15 Years of Marketing, Business, and Doodling in Meetings. With the yearend holidays fast ...
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