Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

Smart bricks are Lego’s biggest CES reveal in years. Which preorder sets should fans grab first? Lego unveiled Smart Bricks, ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

Lego’s iconic brick is getting its biggest upgrade since the modern design was unveiled in 1958: meet the Lego Smart Brick.

Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

There are currently only four LEGO Lord of the Rings sets available to buy in 2026 and discounts on them are extremely rare.

Nintendo and LEGO teamed up earlier this year for an innovative take on Super Mario. They created a real-life version of the game made up of blocks. Now they’re leveling up their partnership and ...

Professional LEGO artists share insight into their large-scale builds, what it's like to tour and what they hope people find ...