As a techie stepping into the world of marketing, I quickly realized that this wasn’t just another skill to pick up. It was a completely different way of thinking. I was used to systems that behaved ...

Staying ahead of the curve in marketing is essential for companies seeking to thrive in 2024 and beyond. As technology changes the way marketers operate, it's important to stay informed about the ...

AI means a lot of things, but if you're a marketer then machine learning is likely what you're interested in. Here's what you should know. Unless you’ve been living in an area with no Wi-Fi or mobile ...

Artificial intelligence is a topic that evokes many opinions and predictions. I have heard people express concern that AI will take jobs away from humans and an overall fear of the technology. However ...

Recently, quick-service restaurants are feeling more and more pressure to stay relevant in a highly competitive industry. Some brands are turning to one of digital marketing’s biggest assets, machine ...