Fresh off the news that Apple is working on a more affordable version of the Vision Pro, the company is making changes to boost slumping sales of its current VR headset. According to Mark Gurman at ...

As an editor at GHQ, I often talk to companies about how retailers can boost sales of their products. In these conversations, company officials often tell me that in-store demos are one of the best ...

This is it, the week when Vision Pro preorders kick off ahead of the spatial computer's February 2nd release. This will be a product like no other when it comes to making your purchase. It's not just ...

In-store Vision Pro demos are reportedly set to see two big changes this month, as Apple seeks to increase the wow factor and boost the appeal of the device. The first is that customers will be given ...

Apple quietly announced plans to host in-store demos at the launch of Vision Pro, but it isn’t clear how long they will continue. Alongside its announcement of the forthcoming pre-orders and release ...

Apple Vision Pro is a product that needs to be tried firsthand to understand fully, so here's what you can expect from an Apple Vision Pro in-store demo. Initial demos are walk-in only and occur via a ...

Apple customers wanting to buy an Apple Vision Pro may have to sit through a lengthy sales pitch, including a 25-minute in-store demonstration on how to use the headset. The Apple Vision Pro will be ...