Jim Reynolds is the CEO of Sofia Marketing, a digital marketing agency specializing in Google Search optimization and paid ad management. When it comes to local SEO, Google ranking is everything. You ...

Imagine a patient in your area searching online for a healthcare provider. Will they find your practice, or will they choose a competitor? With 70,000 health-related searches every minute, a strong ...

Due to Google’s algorithms constantly evolving, it can be difficult to determine areas to focus your SEO efforts on for maximum results. Yet, there’s one ranking factor that’s always worth optimizing ...