Learn. Look. Ask. Try. These are the cards we’re dealt in the people-centric design approach used by the global design innovation provocateurs at IDEO. Back in 2003, IDEO began dealing these four ...

As designers working to improve the quality of life in other countries, the firm IDEO has spent more than 10 years creating a methodology focused on designing for the user. And now, IDEO wants to give ...

The following post was published on Knowledge@Wharton on March 19, 2012. Jocelyn Wyatt is the Executive Director and Co-Lead of IDEO.org, the nonprofit organization started by Palo Alto, Ca.-based ...

The multimedia case takes viewers behind the scenes of a human-centered design company, IDEO, as they embrace the shifting demands of their global client base. The case examines IDEO’s work for ...

Several designers have crowded into a non-descript office in downtown Los Angeles, watching with anticipation as people try out an early prototype of their latest creation. But these researchers, ...

In 1980, Steve Jobs paid a visit to David Kelley and Dean Hovey’s office. The Stanford graduates had been running the Hovey-Kelley design and engineering firm in a small side street in Palo Alto, ...

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There was a time when it looked as if David Kelley's design career might have been summed up in two words: "Lavatory Occupied." Kelley, then a fresh grad from Carnegie Mellon, was working for aviation ...