The best sports logos often have to walk a very tight balancing act. They have to be dynamic and striking, ideally instantly recognisable. In many cases, they have to pay heritage to a great deal of ...

The Snap On logo has changed repeatedly since 1920, moving from cursive scripts to a blocky, wrench-detailed design that ...

Apple has one of the most iconic, recognizable logos. It's a simple shape of an apple with a stem and a bite taken from the right side. But it didn't start that way. Apple's logo has undergone several ...

What were these teams thinking? NBA logos are important to a team’s identity. There are a bunch of creative logos in the league and there are some who simply remained close to the original one ...