The new Star Wars sets, which incorporate Smart tech, might be cool — but fans are not abiding by the rising costs of basic sets or Lego's direction

The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – play with the iconic toy.

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's new Smart Play system that features electronics-packed bricks and minifigures for more

The latest leak detailing LEGO's 2026 Pokemon sets includes some interesting tidbits, together with one detail that fans might find disappointing.

KALAMAZOO, Mich. (WOOD) — Requests for a castle from 1983 and a black Labrador dog may sound unusual to most business owners, but not Bricks & Minifigs Kalamazoo, which will celebrate its grand opening Saturday. “We started getting inquiries pretty ...

Lego has unveiled new digital “smart bricks” that light up, emit sounds and respond to movement in its “most revolutionary innovation” in nearly 50 years.