You'll soon be able to brush your teeth with chocolate toothpaste .. should you? One of Crest's toothpaste flavors from their new line "Be." Courtesy P&G Jan. 28, 2014 -- "It opens with a rich, creamy ...

You know that saying "million dollar smile"? Well we may just be closer to it thanks to Theodent 300, a toothpaste with chocolate, or rather, cocoa bean, as one of the ingredients in it, retailing for ...

For a healthy smile brush between meals, floss regularly and eat plenty of chocolate? According to a new doctoral candidate an extract of cocoa powder that occurs naturally in chocolates, teas, and ...

Procter & Gamble’s R&D folks seem to have been busy working on their shark-jumping skills. To be sure, it’s tough to be a giant consumer-goods company. Considering brand loyalty, there are arguably ...

Got a sweet tooth? Crest is debuting a new chocolate mint-flavored toothpaste next week. Mint Chocolate Trek ($4.99) will hit stores the first week of February, according to the dental hygiene giant.

This week, the media worked itself into a lather—as it is wont to do—over news that Crest will be releasing a chocolate-flavored toothpaste in early February. Mint Chocolate Trek will be one of three ...

Consumers have gotten so used to hearing about “New!” and “Exciting!” products that marketers are resorting to extreme, bold, bizarre — and perhaps even unappealing — flavors to pique their curiosity.

Crest's latest toothpaste innovation seems tailor made for use the morning after a depraved Doritos Locos Tacos binge. The company recently debuted their new series of toothpastes, called "Be," in ...

It’s late January, so unless there’s a version of April Fools’ Day this month, Crest isn’t kidding when it said Tuesday it has introduced a line of toothpaste with flavors that include chocolate and ...

A substance found in chocolate could actually improve the condition of your teeth, according to groundbreaking scientific research. A toothpaste called Theodent has recently gone on the market which ...

Consumers have gotten so used to hearing about “New!” and “Exciting!” products that marketers are resorting to extreme, bold, bizarre — and perhaps even unappealing — flavors to pique their curiosity.