In a recent Levi's advertisement, Marshall Hart stands under billowy clouds, looking into the distance, holding a shovel across his shoulders. He wears a long-sleeve shirt, a rugged-looking work vest ...

Earlier this year, Got Milk released an ad series targeting men who evidently suffer greatly when their female partners have PMS. Change.org created a petition denouncing the pictures that showed ...

Brands using native ads to spread the word about their corporate social responsibility (CSR) efforts need to make sure they avoid a focus on promotional messaging, a study in the Journal of ...

The exact recommendations are not written in stone yet and participants are reluctant to speak openly of their efforts. But it is already clear that they will not give a final, common opinion on the ...

With the world facing an ever-growing number of environmental and social challenges, investors are increasingly expecting corporations to “do the right thing” and contribute positively to the ...

Hindustan Unilever (HUL) spends a lot of resources in rural India educating villagers about the need for good hygiene practices. Taken at face value, this is one of the projects that qualify as ...

Described as the worst in the country's history, the current floods have seen major industrial estates and housing areas severely impacted. While government and local authorities do their best to curb ...